About
Connecting brands and markets,
a global partner that grows with you.
Company Overview
Overview
With distribution expertise and a global network,
the growth of K-beauty
is what we connect.
Founded in 2025, YOEUN Global specializes in international K-beauty distribution,
drawing on the distribution expertise and global networks of Hongcheon M&T and Beifeng (贝峰).
With a focus on Greater China, Japan, and Southeast Asia, we bring together distribution, marketing, and local operations.
We develop entry strategies based on local market insights and consumer needs, connecting brands with local partners
and online and offline sales channels to support growth from launch onward.
Vision
Beyond Distribution,
We Build
Global Growth.
Beyond distribution, the brand’s
and build global growth.
Core Values
Growing together through trust and action.
-
Market Insight
We understand local markets and consumers,
identify opportunities that fit each brand,
and set a clear direction for growth. -
Turning Plans into Results
We put plans into action,
respond quickly to market changes,
and turn opportunities into sales. -
Transparent Partnerships
We openly share goals, progress, and results.
Through close communication,
we build trust with our partners. -
Long-Term Growth
We build lasting brand value
and a strong local market presence,
supporting sales growth and wider distribution.